About

‘Tribu’ is Latin for ‘tribe’. Not as clan, but as a group that holds together when it matters.

We're a small Swiss company from Zurich. Our form is small, our aspiration is not. We see ourselves as a core around which specialists gather when a mandate demands it.

Founders

Two people, one shared stance.

Tribu didn't start on a drawing board. We were sitting together on holiday and asked ourselves: what do we actually want to do together? The answer was a consultancy worth the name. Small enough to stay tangible. Big enough to carry responsibility.

Wolf Maria von Mecklenburg

Co-Founder · Strategy, organisation, brand

Wolf holds together what would otherwise run in parallel. He works at the intersection of strategy, organisation and brand, and makes sure decisions actually land in reality, not in meeting minutes. He'll tell you he knows no better IT person with such broad reach into strategy, organisation and brand as Marco. Tribu is their attempt to make something of that, together.

Focus: strategy, organisation, brand. Personally: hunter and fencer. Both disciplines demand patience, respect the moment, and know the difference between movement and activism. Not a coincidence.

Marco Selenati

Co-Founder · Strategy and delivery

Marco is the person you call when an idea needs to become a system. He pairs strategic thinking with the rarer skill of turning concepts into organisations that actually work. Where others stop at the slide deck, Marco starts with delivery: architecture, governance, and the thousand small decisions in between.

Focus: strategy, delivery, IT-heavy transformations. Outside work he loves what takes time: cooking for friends, long walks in the Ticino mountains, and the occasional detour into a running system that only he and his command line fully understand.

“We've seen too many consulting projects from the inside that started with big ambitions and suffocated in their own rituals. Tribu is our attempt to do it differently: smaller, more honest, with more shared accountability and less stage.” Marco and Wolf

Our focus

We work for service providers.

Our home turf is the world of service providers. Organisations whose value sits not in a product, but in people, processes and trust. Consultancies, agencies, IT and tech providers, specialised firms, care and education organisations, engineering and planning offices.

Why this focus? Because we know the dynamics: the dependency on key people, the tension between billability and development, the moment an organisation outgrows its founding form. We bring that experience in, rather than learn it at your expense.

Network

One core, one circle.

Tribu is deliberately small. For specific mandates we work with a network of associated specialists in strategy, IT, brand, organisation and ethics. Meaning: in every mandate, exactly the expertise it needs. Without overhead, without imposition.

Strategy advisors from mid-market and group contexts
IT architects with cloud, data and AI experience
Brand strategists and designers focused on substance, not decor
Organisational developers with real leadership experience
Ethics and governance experts for delicate questions

Mission

What we're here for.

We want Swiss organisations to change substantially without losing what makes them themselves. We believe transformation doesn't have to be a break. It can be a continuation that recognises what carries and strengthens it.

We stand behind this with our name, our time, our fee, and our ethics commitment.

Read the ethics commitment →

Get to know us.

45 minutes are enough for a first impression. On both sides.

Book a first conversation →